Just as things for the TSV 1860 Munich began to look brighter, after the first two victories of the season, and only a few days after the new president has been chosen, there are some bad news. As German newspaper Bild am Sonntag reports today, it looks like the club’s main sponsor, VW, will be cutting its sports sponsorship costs, ahead of the expected billions in damages that the company will probably have to pay for deceiving with emission test results and software. Of course, the sponsorships are only a small part of the costs the company will have to cut in the future.
VW is currently sponsoring First Bundesliga clubs Hannover 96, Werder Bremen, Schalke 04 and the TSV 1860 Munich, as the only club of the second tier of German football, with 1.5 million euros every year. The slogan on the Lion’s jerseys is “Think Blue.” For the Blue Edition types of VW vehicles.
The final decision on whether VW will withdraw as a sponsor of the Blues hasn’t been reached yet, but it look like the Lions will have to look for a new sponsor for next season.