Messe München continues to build on its position as the world's leading construction machinery trade fair organizer: it is buying CTT EXPO in Moscow, the world’s fifth largest construction machinery trade fair. This acquisition is both the biggest and most important purchase in Messe München's history. The seller is private Russian trade fair company Media Globe LLC.
“CTT is an internationally known and established event. It is an ideal addition to our global construction machinery cluster”, said Klaus Dittrich, Chairman and CEO of the Messe München Board of Management: “With the world’s leading trade fair bauma in Munich as the centerpiece and our events in Shanghai, New Delhi, Johannesburg and, in future, Moscow, we have achieved a global market share of more than 50 per cent.”
“At a stroke, this purchase makes us the fourth biggest foreign trade fair organizer in Russia, also laying the foundation for creating additional trade fair events there”, added Stefan Rummel, Managing Director responsible for foreign activities.
Alexey Striganov, Media Globe’s proprietor, becomes Messe München’s partner in Russia, staying on as a shareholder in the newly established company. This partnership enables Messe München to tap into an already existing extensive network in, and know-how of, the Russian market. Stefan Rummel, the Managing Director responsible for foreign activities “is delighted, that we can continue to expand our portfolio in Russia with Alexey Striganov as a partner and shareholder”.
CTT’s international co-organizer is IMAG, a Messe München subsidiary. And it was IMAG that provided the introduction. Stefan Rummel: “The negotiations, from the initial exploratory discussions to clinching the deal, including our managing partners’ consent, took little more than half a year. That is a record for the German trade fair scene.”