The Internationale Fachmesse für Sportartikel und Sportmode, better known as ISPO, is the world's largest trade fair for sporting goods and sportswear in the world. Since its inception in 1970, the ISPO takes place once a year in Munich at the Neue Messe München You can look forward to nine exciting exhibition segments in 2016 and gain the informative edge at the world’s largest multi-segment sports exhibition. You can also find out what the trends in healthy nutritionare. What are the trends in Mobile Health & Fitness? ISPO Health & Fitness provides answers.
Since 2013 ISPO has honoured the sports industry’s most creative marketing campaigns with the ISPO AWARD COMMUNICATION. For the 2016 edition ISPO searched the market and an independent jury selected eight GOLDWINNERs from all nominated projects. The overall best project was also selected. The winner of the COMMUNICATION OF THE YEAR will be announced at ISPO MUNICH during the Sports Communication Day on January 26, 2016 on the ISPO Academy Stage.
From breathtaking videos, emotional images, unconventional marketing campaigns to powerful online promotions, mobile apps and events—the ISPO AWARD COMMUNICATION puts the spotlight on the sports industry’s creative, graphic and conceptual communication projects. They influence the appearance, image and impact of the world of sports on the public. For the 2016 edition of the award ISPO reviewed a multitude of communication campaigns and asked a jury of experts to evaluate projects created by a variety of agencies, marketing departments, filmmakers and photographers. The independent jury selected the best eight projects from the following categories: Content Marketing, Photo, Event, Film, Digital/Website, Commercial, Digital/App, Multi-Channel/Brand. The choice for best overall project is still pending: the winner of the title ISPO AWARD COMMUNICATION OF THE YEAR will be announced on January 26, 2016 during Sports Communication Day. Interested parties will have an opportunity to view all winners at the ISPO AWARD exhibit in hall B1 at ISPO MUNICH from January 24 to 27.
The sports industry is one of the world’s most dynamic economic sectors. Get inspired at the many events and find out what can move your business to the top. This year the fair takes place from January 24-27. You can find more info on the exhibition here.